Gold King — Houston gold and silver buyer
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Gold Buyer Houston FAQ

Straight answers about selling gold, silver, jewelry, diamonds and watches to Gold King at 6809 Southwest Freeway in Houston. Most questions here start with selling gold in Houston. If you would rather see the visit laid out step by step, read how the evaluation process works.

Call 713-997-0875

Selling gold

What we test, what we buy and what to expect when you bring gold to our Southwest Freeway counter. Every evaluation can include free, non-destructive XRF gold testing, explained in our testing guide.

How does selling gold to Gold King work?
You bring your gold in, we test and weigh each piece in front of you, and we explain how the number was reached. If you accept the offer we pay you the same visit. Testing and appraisal are free, and you are never obligated to sell.
How is the value of gold determined?
Scrap gold is valued on gram weight × purity × the current gold spot price, less a dealer margin. Stones, brand and craftsmanship can add value on designer or gem-set pieces, so those are looked at separately.
Do you buy broken gold jewelry?
Yes. Snapped chains, bent rings, single earrings and dental gold are welcome. For plain gold, offers are generally based on tested purity, gold weight and the current gold market price, so damage alone usually does not lower the gold value. Stones, designer or collectible value, construction and condition can still affect the overall offer.
Do you buy 10K and 14K gold?
Yes. 10K and 14K are the most common karats we see in Houston, and both are tested and paid on their actual gold content — 10K is 41.7% gold, 14K is 58.3%.
Do you buy 18K, 22K and 24K gold?
Yes. Higher-karat pieces, including 18K European jewelry and 22K or 24K Indian, Vietnamese and Middle Eastern gold, are tested and paid on their higher purity.
Do you buy gold coins?
Yes. Bullion coins such as American Eagles, Krugerrands and Maple Leafs are valued on weight and spot price, while collectible and pre-1933 U.S. coins are reviewed for numismatic value as well.
What should I bring when selling gold?
Bring the items themselves and a valid government-issued photo ID. Any receipts or certificates you happen to have are welcome but not required. Questions first? Call 713-997-0875.

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Silver, diamonds and jewelry

Sterling, silver coins, gem-set pieces and inherited jewelry are all welcome.

Do you buy silver?
Yes. We buy sterling silver, .999 fine silver bars and rounds, and silver flatware and holloware, valued on weight, fineness and the silver spot price at the time of your visit.
Do you buy silver jewelry?
Yes. Sterling jewelry is tested for fineness and weighed. Plated pieces have no meaningful melt value — we test them free of charge, tell you honestly what they are and hand them back.
Do you buy silver coins?
Yes. Pre-1965 U.S. 90% silver coinage, silver Eagles and foreign silver are all bought, with collectible dates reviewed beyond their melt value.
Do you buy unwanted or mismatched jewelry?
Yes. Odd earrings, tangled chains, class rings and pieces that no longer suit you are all worth bringing in — they are paid on metal content, and any stones are reviewed separately.
Do you buy diamond jewelry?
Yes. Gold King works with a partnering gemologist to evaluate diamonds based on characteristics such as clarity, color, size, and type. GIA certification and other supporting documentation can be helpful during the evaluation process. Diamonds of all sizes and carat weights are considered — there is no minimum size. The mounting is valued on its own metal content.
Do you buy estate jewelry?
Yes. Estates and inherited collections are reviewed piece by piece — period and designer items are considered for their resale value rather than being lumped in as scrap.

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Rolex and luxury watches

In-person authentication for Rolex and other Swiss brands, running or not.

Does Gold King buy Rolex watches?
Yes. Rolex is the brand we see most often — Submariner, Datejust, Daytona, GMT-Master and Oyster Perpetual among them — and every watch is authenticated in person before an offer is made.
What affects the value of a Rolex?
Reference number, model and production year, dial and bezel configuration, overall condition, whether the movement runs, service history, and whether the original box and papers are present.
Do I need the box and papers to sell a Rolex?
No. Watches are bought with or without box and papers. Having them generally supports a stronger number, so bring them if you still have them.
Do you buy other luxury watch brands?
Yes. Gold King evaluates and purchases select luxury timepieces from brands including Rolex, Audemars Piguet, Patek Philippe, Cartier, Omega, Hublot, Richard Mille, Vacheron Constantin, Breitling, TAG Heuer, Tudor, IWC, Jaeger-LeCoultre, Grand Seiko, Panerai, Chanel, and Hermès. Acceptance depends on the specific timepiece presented. The popularity and desirability of the model are considered during evaluation, and the offer may depend on the materials used in the watch.
What should I bring when selling a luxury watch?
The watch, any box, papers, extra links or service receipts you have, and a valid photo ID. Non-running watches are still worth bringing in.

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The selling process

How a visit runs from the moment you walk in to the moment you are paid.

Do I need an appointment?
Walk-ins are welcome during regular hours — open monday–thursday 9:30 am–7:00 pm, friday–saturday 9:30 am–8:00 pm, sunday 12:00–7:00 pm. Need to visit outside regular business hours? Contact Gold King to arrange an after-hours appointment. Gold King is available throughout the week to assist customers seeking emergency funding. Call 713-997-0875 to discuss your needs and arrange a time.
How long does an evaluation take?
Most gold and silver visits are done in about 15 to 20 minutes. Larger estates and bullion positions take longer because each piece is reviewed individually. Gold King evaluates watches and diamonds with the assistance of its experienced watchmaking specialist and partnering gemologist. Evaluations are normally completed the same day. Depending on specialist availability and the evaluation schedule, customers may need to wait or arrange to return at a later time. In certain circumstances, a complete evaluation may take up to 24 hours.
What happens during an evaluation?
Gold and silver are sorted, tested with XRF — our standard method — with an acid test as additional verification where appropriate, and weighed on a precision scale; acid testing as an alternative to XRF requires your approval. Watches are evaluated in front of you with a partnering watchmaking specialist with more than 30 years of experience, and diamonds with a partnering gemologist. We walk you through each number.
Am I required to sell after receiving an offer?
No. Evaluations are free for the public and for dealers, including XRF gold testing and luxury watch authentication, and there is no obligation to sell to Gold King. If the offer is not right for you, you take your items home with you.
How do I get paid?
When you accept our offer and choose cash, Gold King pays you cash on the spot. Gold King also offers wire transfers, cashier's checks, business or company checks, Bitcoin and other cryptocurrency, Zelle, Venmo, PayPal, Cash App, and gift cards. Customers who prefer to receive payment in gold, silver, or platinum may also discuss and negotiate that arrangement with Gold King, and any seller can contact Gold King to discuss payment arrangements for their transaction. These methods are also used for expensive watches and large purchases.
Where is Gold King located?
6809 Southwest Freeway, Houston, TX 77074, on the Southwest Freeway corridor with free parking at the door. Open Monday–Thursday 9:30 AM–7:00 PM, Friday–Saturday 9:30 AM–8:00 PM, Sunday 12:00–7:00 PM.

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Understanding what your items are worth

The factors behind every number we quote, explained plainly.

How much is my gold worth?
It depends on weight, karat and the gold spot price on the day you visit. We can give a rough range by phone if you know the karat and gram weight, but a firm number requires testing the pieces in person.
Why can two gold items have different values?
Two pieces that look alike can differ in karat, in how much of the weight is actually gold rather than stones, clasps or hollow construction, and in whether the brand or design carries resale value beyond melt.
Does gold purity affect value?
Substantially. A 14K piece is 58.3% gold and a 24K piece is 99.9%, so at the same weight the higher-karat item holds far more gold — which is why every piece is tested rather than taken at face value.
Does weight affect gold value?
Yes — payouts are calculated per gram, so weight is the other half of the equation alongside purity. We weigh in front of you and show you the reading.
Does the condition of jewelry matter?
For plain scrap gold and silver, damage alone usually does not lower the metal value, because offers are generally based on tested purity, weight and the market price. For designer, antique and gem-set jewelry, condition matters because the piece may be worth more resold intact than melted.
Does the brand affect jewelry or watch value?
Often, yes. Cartier, Tiffany, Van Cleef and Swiss watch brands carry resale demand above metal value, so signed and marked pieces are appraised on their brand as well as their materials.

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Questions about a specific item?

Get a free appraisal today

Walk in at 6809 Southwest Freeway, Houston, TX 77074 — Open Monday–Thursday 9:30 AM–7:00 PM, Friday–Saturday 9:30 AM–8:00 PM, Sunday 12:00–7:00 PM. After-hours appointments available by phone.

Call 713-997-0875